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June 10, 2026

Willkie is advising Second Nature Brands, a leading creator of premium snacks and treats, on its acquisition of Tillamook Country Smoker, a leader in protein-rich clean label on-the-go meat snacks.
 
Second Nature Brands, a portfolio company of CapVest Partners LLP, recently announced that it agreed to acquire Tillamook Country Smoker from Insignia Capital Group and family shareholders. The strategic transaction marks Second Nature Brands’ first investment in the fast-growing protein snacks category, complementing its wider portfolio of leading better-for-you snacking brands.
 
Willkie previously advised CapVest Partners on numerous transactions, including its acquisition of Second Nature Brands in 2022, and represented Second Nature Brands in its subsequent acquisitions of Brownie Brittle, Sahale Snacks and Voortman.
 
CapVest Partners is a leading investment firm based in London and New York.
 
The Willkie team is led by partners Ryan Giggs and David Arnold with associates Sam Neece, Katerina Ganasoulis and Claudia Garrote. 
Ryan Giggs
Ryan Giggs Partner Corporate & Financial Services
David Arnold
David Arnold Partner Corporate & Financial Services
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Sam Neece Associate Corporate & Financial Services
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Claudia Garrote Associate Corporate & Financial Services