May 13, 2024

Willkie advised AlixPartners on the acquisition of the majority of the operations of leading automotive consulting firm Berylls, including Berylls Strategy Advisors and Berylls Mad Media.

On May 6, AlixPartners announced that it entered into an agreement to acquire the Berylls businesses, bolstering its global automotive service offerings.

The Berylls Group is a consulting group specializing in the automotive industry. With experts in Germany, China, the UK, South Korea, North America, Austria and Switzerland, Berylls provides strategy, growth, and digital consulting to leading automotive OEMs and suppliers. 

AlixPartners, founded in 1981, is a global consulting firm headquartered in New York. 

The Willkie team was led by partners Dr. Kamyar Abrar and Adam Turteltaub and included partner Dr. Michael Ilter and associate Andrej Popp.