August 11, 2020

Willkie represented The Sterling Group in the transaction.

On August 3, Willkie client The Sterling Group announced the establishment of Frontline Road Safety ("Frontline"), a new platform formed to build a national leader in the US road safety industry, and the completion of the acquisition of Stripe-A-Zone as the first member of the Frontline family of companies.

Based in the Dallas-Fort Worth metroplex, Stripe-A-Zone has been providing striping and related services on roads, highways, airports and parking lots for nearly 70 years. For the last 24 years, the company has been owned and operated by the Sargent family, who have built the company into a pavement marking leader in the state of Texas. Sterling intends to build Frontline into the leading road safety solutions provider with a national presence and best-in-class local execution capabilities.

Sterling is a Houston-based, middle market private equity firm that targets controlling interests in basic manufacturing, distribution and industrial services companies.

The multidisciplinary Willkie deal team was led by partners Bruce Herzog and Daniel Mun, and included partners Hillel Jacobson and Mark Holdsworth, and associates Rebecca Wainstein and John DiNapoli.

Mark Holdsworth
Mark A. Holdsworth Partner Executive Compensation & Employee Benefits