Insight Venture Partners Invests in PDI

March 22, 2019

Willkie represented Insight in its investment in PDI, a leading global provider of enterprise software solutions to the convenience retail, wholesale petroleum and logistics industries.

On March 20, PDI, a leading global provider of enterprise software solutions to the convenience retail, wholesale petroleum and logistics industries, announced an investment by Willkie client Insight Venture Partners to support the company’s continued global growth. Insight joins Genstar and TA Associates, who will both retain minority stakes in PDI.

PDI helps convenience retailers and petroleum wholesalers thrive through digital transformation and enterprise software. Over 1,500 customers in more than 200,000 locations worldwide utilize PDI’s leading ERP, logistics, fuel pricing and marketing cloud solutions to provide insights that increase volume, margin and customer loyalty.

Insight Venture Partners is a leading global venture capital and private equity firm investing in high-growth technology and software companies that are driving transformative change in their industries. Insight currently has over $20 billion of assets under management and has cumulatively invested in more than 300 companies worldwide.

The Willkie deal team was led by partner Matthew Guercio and included associates Erin Kinney and Ann-Christine Stepien.